/North Poles
North Poles2019-10-17T16:44:33+00:00

North Poles

About the North Poles

The North Poles are  55-foot-high public art fixtures along North Broad Street from Hamilton Street to Glenwood Avenue. The lights were initially created by Bohlin Cywinski Jackson architecture firm and James Carpenter Design Associates, and upgrades to the project were completed by Forman Signs.

The new North Poles now include LED lighting that attracts attention and provides a sense of place along North Broad Street. The North Poles can now be used “to express community values, enhance our environment, transform the landscape and heighten our awareness.” As the colors change, they will represent something noteworthy to the North Broad community and beyond. Perhaps the North Poles will be red to represent heart Disease and the health crisis facing the North Broad community, or green to promote safe driving and pedestrian safety. Whatever the reason, the North Poles now represent a corridor and a community that is being acknowledged and our possibilities when we #ThinkBroad.

To stay connected and to learn what the colors represent – or to suggest a color – see below and sign up for the North Broad Renaissance newsletter.

Current North Pole Color: Pink

This month, the North Poles are pink to help promote Breast Cancer awareness and prevention. Did you know that everyone is at risk of breast cancer–but some of us are at a higher risk than others. Understanding our risk factors means we can get on a screening schedule with our doctors and take other actions to stay on top of our breast health. Learn more at KnowYourGirls.org.

Do you have a special event, favorite color, or important cause? Tell us more here!
Tag us on social media and use #NorthPoles!

North Pole Facts

  • There are 41 “North Poles” that serve as public art and that light up the Broad Street median from Hamilton Street to Glenwood Avenue.
  • In the same year, the North Poles were awarded Project of the Year by Mid-Atlantic chapter of the Construction Management Association of America.
  • Each pole has 5 sets of the LED, totaling 20 lights per pole, and 800 lights in total for the project
  • As a result, the North Poles can produce any color imaginable and the animation programs include fading from one color into the next, as well as blinking/flashing. In addition, the North Poles are capable of using programs that use up to 10 colors in a given sequence.